Branding and Visual identity for Fashion Brand PiPPiCA
Web Design for
e-commerce
I worked on implementing the visual identity of the brand to their online store. adapting visual assets for the web and developing storytelling to direct customers towards products.
Logo research:
The initial name was spelt ‘PiPiCCA’ the spelling was later changed to ‘PiPPiCA’
Logo Design Evolution
Brand and Visual Guidelines:
